Call of Duty®: Modern Warfare - Performance Thumbstick Product Launch

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Client/For Whom: KontrolFreek and Activision Blizzard

Date: 2019

Tools/Software: Photoshop, Illustrator, After Effects

Objective: The objective of this project was to craft a compelling suite of marketing materials for KontrolFreek's line of performance thumbsticks, specifically tailored for the relaunch of the iconic Modern Warfare sub-series. The central theme revolved around the hexagonal shape and the striking blue hue of the product, forming the foundation for the design language that permeated all marketing elements.


Emails

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HOMEPAGE BANNER


Social teases

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Social launch

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GAMESTOP WEEKLY ADS


GAME (UK) COUNTER DISPLAY

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AMAZON ENHANCED BRAND CONTENT


Gift with purchase

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